Privacy Policy

Last Updated: October 2024

1. Introduction

Nisa ("we," "our," or "us") operates a mobile-first fashion e-commerce platform. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you use our mobile application and website. Please read this privacy policy carefully. By using our services, you consent to the practices described in this policy.

We reserve the right to make changes to this Privacy Policy at any time and for any reason. We will alert you about any changes by updating the "Last Updated" date of this Privacy Policy. You are encouraged to periodically review this Privacy Policy to stay informed of updates. Your continued use of our services after such modifications constitutes your acknowledgment of the modified Privacy Policy.

2. Information We Collect

2.1 Personal Information

  • Name, email address, phone number, and shipping address
  • Bank account details for refund processing (including IFSC code and account number)
  • Profile information and preferences (including size preferences, style preferences, and wishlist items)
  • Order history and transaction details (including payment methods, order status, and delivery information)
  • Device information and location data (including GPS coordinates for delivery purposes)
  • Communication preferences (including preferred language and notification settings)
  • Social media account information (if you choose to connect your social media accounts)
  • Customer service interactions and feedback
  • Survey responses and product reviews

2.2 Automatically Collected Information

  • Device type and operating system (including device model, OS version, and unique device identifiers)
  • IP address and browser type (including browser version and language settings)
  • App usage patterns and preferences (including session duration, features used, and interaction patterns)
  • Location data (with your consent, including real-time location for delivery tracking)
  • Cookies and similar tracking technologies (including session cookies, persistent cookies, and third-party cookies)
  • Network information (including connection type and quality)
  • Crash reports and performance data
  • Search history and query patterns

3. How We Use Your Information

3.1 Primary Uses

  • Process and fulfill your orders (including order confirmation, processing, and delivery updates)
  • Manage your account and preferences (including profile updates and preference settings)
  • Process refunds to your registered bank account (including refund status updates and confirmation)
  • Send order updates via SMS and WhatsApp (including delivery tracking and status notifications)
  • Provide customer support through our in-app query system (including ticket management and resolution tracking)
  • Send promotional communications (with your consent, including personalized offers and recommendations)
  • Improve our services and user experience (including feature development and optimization)
  • Prevent fraud and ensure security (including transaction monitoring and risk assessment)
  • Comply with legal obligations (including tax reporting and regulatory requirements)

3.2 Secondary Uses

  • Conduct market research and analysis
  • Develop new products and services
  • Personalize your shopping experience
  • Measure advertising effectiveness
  • Train and improve our AI/ML models
  • Maintain and improve our security systems
  • Generate aggregated insights and analytics

4. Information Sharing and Disclosure

4.1 Service Providers

  • Delivery agents for order fulfillment and returns (including contact information and delivery instructions)
  • Payment processors for transaction handling (including payment verification and processing)
  • Cloud storage providers for data hosting
  • Analytics providers for usage tracking
  • Customer service platforms for support management
  • Marketing service providers for communications
  • Security service providers for fraud prevention

4.2 Legal Requirements

  • Comply with court orders and legal processes
  • Respond to government requests
  • Protect our rights and property
  • Prevent illegal activities
  • Enforce our terms of service

4.3 Business Transfers

In the event of a merger, acquisition, or sale of assets, your information may be transferred as part of the transaction. We will notify you of any such change in ownership or control of your personal information.

5. Data Security and Retention

5.1 Security Measures

  • Encryption of sensitive data in transit and at rest
  • Regular security assessments and audits
  • Access controls and authentication mechanisms
  • Secure data centers and infrastructure
  • Employee security training and awareness
  • Incident response and recovery procedures
  • Regular backup and disaster recovery testing

5.2 Data Retention Periods

  • Account Information: Retained for 60 days after account closure/deletion or last activity
  • Transaction Records: Retained for 1 year for tax and legal compliance
  • Communication Data: Retained for 1 year after last interaction
  • Location Data: Retained for 60 days after collection

5.3 Account Deletion Policy

We understand the importance of user control over personal data and provide a clear and accessible way to delete your account directly from within the Nisa app.

1. How to Delete Your Account

You can initiate account deletion directly within the app through the account settings. Once requested, your account will be immediately deactivated, and the deletion process will begin.

2. What Happens After You Request Deletion

  • Your account is immediately disabled, and you will no longer be able to log in.
  • All personally identifiable information (e.g., name, phone number, shipping address) will be queued for deletion.
  • The deletion process includes:
    • Removal of personal identifiers from our active databases
    • Secure erasure of sensitive data
    • Anonymization of transaction history where applicable

3. 30-Day Retention Period

To allow for recovery in case of accidental deletion or change of mind, we retain your personal data in a secure, deactivated state for 30 days. During this period, your account can be restored upon your request. After this period, data is permanently deleted from our systems, except as described below.

4. Retention of Order and Transaction Data

In compliance with legal, regulatory, and tax obligations:

  • Order-related data, including items purchased, transaction details, and delivery records, is retained indefinitely.
  • This data may include your name and shipping details tied to orders, even after account deletion.
  • Retention is necessary for:
    • Tax filings
    • Legal audits
    • Consumer protection laws
    • Fraud prevention and dispute resolution

This data is stored securely and used only for compliance and internal recordkeeping purposes.

5. Final Confirmation

After the 30-day window, you will receive a confirmation (if applicable) indicating that your data has been successfully deleted, except for the legally retained records mentioned above.

For any questions or if you encounter issues while deleting your account, you may reach us at:

📧 privacy@nisa.co.in

We are committed to protecting your data and respecting your privacy.

5.4 Data Deletion Request Process

To request data deletion:

  • Submit a deletion request through our in-app query system / email us at privacy@nisa.co.in
  • Verify your identity through multiple factors
  • Confirm your understanding of the deletion consequences
  • Receive a confirmation email with deletion timeline
  • Complete the 30-day cooling-off period

We will process your deletion request within 30 days. You will receive:

  • Immediate confirmation of request receipt
  • Status updates during the process
  • Final confirmation of data deletion
  • List of any retained data and retention reasons

6. Your Rights and Choices

6.1 Access and Control

  • Access and update your personal information through the app
  • Download a copy of your data in machine-readable format
  • Request correction of inaccurate information
  • Request deletion of your account and associated data
  • Object to processing of your information
  • Request restriction of processing
  • Data portability rights
  • Withdraw consent at any time

6.2 Communication Preferences

  • Opt-out of marketing communications
  • Manage notification settings
  • Control location data sharing
  • Set communication frequency preferences
  • Choose preferred communication channels
  • Manage cookie preferences

To exercise these rights, please contact us through our in-app query system or email us at support@nisa.co.in. We will respond to your request within 30 days. We may require additional information to verify your identity before processing your request.

7. Children's Privacy

Our services are not intended for individuals under 18 years of age. We do not knowingly collect personal information from children. If you are a parent or guardian and believe your child has provided us with personal information, please contact us immediately.

If we learn that we have collected personal information from a child under 18, we will promptly delete that information. If you believe we might have any information from or about a child under 18, please contact us at support@nisa.co.in.

8. Third-Party Links and Services

Our app and website may contain links to third-party websites or services. We are not responsible for the privacy practices or content of these third parties. We encourage you to review their privacy policies before providing any personal information.

Third-party services may include:

  • Payment gateways and processors
  • Social media platforms
  • Analytics services
  • Advertising networks
  • Cloud service providers
  • Customer support platforms

9. International Data Transfers

Your information may be transferred to and processed in countries other than your country of residence. These countries may have different data protection laws. We ensure appropriate safeguards are in place to protect your information in accordance with this Privacy Policy.

By using our services, you consent to the transfer of your information to countries outside your country of residence, including India, where our servers are located.

10. Changes to This Policy

We may update this Privacy Policy from time to time. We will notify you of any changes by:

  • Posting the new Privacy Policy on this page
  • Updating the "Last Updated" date
  • Sending you an email notification
  • Displaying a notice in the app

Your continued use of our services after such modifications constitutes your acknowledgment of the modified Privacy Policy. We encourage you to review this Privacy Policy periodically.

11. Contact Us

If you have questions about this Privacy Policy, please contact us at:

Email: support@nisa.co.in

Support Hours: 24/7 through app, Email: 9 AM - 6 PM IST - Mon to Sat

Address: [Soura , Srinagar , Jammu and Kashmir , India]

We will respond to your inquiry within 24 hours during business days.

12. Governing Law and Dispute Resolution

This Privacy Policy is governed by and construed in accordance with the laws of India. Any disputes arising under or in connection with this Privacy Policy shall be subject to the exclusive jurisdiction of the courts in Srinagar, Jammu and Kashmir.

In the event of any dispute, you agree to first attempt to resolve the matter through our in-app query system. If the dispute cannot be resolved through our support channels, you agree to submit to the exclusive jurisdiction of the courts in Srinagar, Jammu and Kashmir.